thenextmarket Strategy · Marketing · Growth

Founder — AJ Menozzi

A strategist who has lived where the idea has to become a business.

AJ Menozzi brings a rare combination of corporate leadership, entrepreneurship, category creation, commercialization, marketing and board advisory experience.

Built through operating responsibility

Growth strategist. Commercialization executive. Category creator. Board advisor.

AJ’s experience spans technology, telecom, automotive, fashion, furniture, consumer products, business services and global market expansion. The common thread is not industry. It is the ability to see what the market needs, shape the offer and operationalize the path forward.

That is why The Next Market is intentionally industry-agnostic. Problem solving is not industry specific. The disciplines of clarity, differentiation, demand creation, distribution and execution are universal.

Relevant experience

A career of taking ideas to market.

01

CEO leadership for Calvin Klein Home

Led the operationalization of a global brand extension — design, sourcing, manufacturing, marketing and distribution — as a functioning commercial business.

02

Built and operationalized a $200M division at Philips

Took a major corporation from concept and capability to a functioning commercial division, created from inception.

03

Revenue growth from $40M to $400M at Toshiba

Reframed the opportunity and sharpened go-to-market direction; revenue grew roughly tenfold in 18 months.

04

Home theater and breakthrough audio category creation

Helped shape enduring consumer technology categories, with technical achievements connected to Oscar and Emmy recognition.

05

Automotive business growth from $20M to $100M

Revitalized an underperforming parts business with sharper positioning and stronger commercial execution — inside 24 months.

06

Board service across the U.S. and Europe

Growth and governance perspective from someone who has operated, built and carried responsibility.

07

70+ TNM client engagements across 11 countries

Strategy, marketing, branding, research and go-to-market — delivered through The Next Market for more than twenty years.

“Problem solving is not industry specific. The disciplines of growth are universal.”
AJ Menozzi

Where the experience was earned

TechnologyTelecomAutomotiveFashionFurnitureConsumer ProductsBusiness ServicesGlobal Expansion

Work with AJ

A board or leadership team needs an operator’s perspective.

Bring the question. Leave with sharper thinking.